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"Knowledge Management can be viewed as a process for optimizing the effective application of Intellectual Capital to achieve organizational objectives." - Neal Pollock, Chief Knowledge Officer, Department of the Navy.
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Knowledge Management Articles |
Tapping Knowledge
A company’s greatest asset is its employees, but tapping into their store of knowledge can present a challenge to large, geographically dispersed enterprises. Aware that its success hinges largely on the knowledge locked in the minds of its nearly 110,000 employees around the world, consumer products giant Proctor & Gamble turned to knowledge-sharing software to transform departmental experts into tangible information resources for the whole company. Proctor and Gamble Taps Into Employee Knowledge Best Practice in Revamping, Retooling, and RestructuringWith the merger of Price Waterhouse and Coopers & Lybrand in 1998, PricewaterhouseCoopers became the largest professional services organization in the world. As it grew to its current 150,000 employees in 150 countries, its legacy database network also grew, becoming more diverse and unwieldy. The difficulty in finding data created a compelling business case for a single, searchable gateway to the company's stored knowledge. In developing, implementing and refining a new knowledge management solution, PricewaterhouseCoopers illustrates best practices in revamping, retooling and restructuring.
The competitive gestation period in today's environment is brief. The fleeting margins between losing, gaining and retaining a customer are measured in hours and minutes. The edge is defined by the ability to predetermine your customers' problems and be prepared to resolve them before they even exist.
Within minutes of learning of an oil refinery fire on the West Coast, a salesperson from Equilon Enterprises LLC in Houston can turn to his company's corporate portal, find out which customers are affected, and make sure he sells them the gas they need at current market prices. Five months ago that salesperson would have had to make a bunch of telephone calls and cruise various Internet sites to find that information.
What can an engineer who designs space suits for NASA possibly learn from one who builds elevators?
Paul, Hastings, Janofsky and Walker LLP, an international law firm based in Los Angeles, is dealing with items on this wish list. For example, the firm's 800 attorneys can update their offices about their billable hours while on the road.
These half-dozen knowledge management activists are making a difference, and each deserves to be recognized and celebrated.
Cleanscape decided to institute knowledge sharing to improve sales and customer support. As a first step, it looked for an online application to take sales and marketing information out of separate departments and make it available throughout the organization.
The end of the Cold War did little to slow the avalanche of information that for more than five decades has poured through the Central Intelligence Agency. Today's spooks are mostly knowledge workers, spending their days sifting through information, classified or not, to find nuggets of useful knowledge. So if your organization's volume of business intelligence and other information is growing faster than your ability to process it, consider taking a page from the CIA and applying data mining techniques to the glut.
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On-line Knowledge Management Magazines |
Magazines |
Knowledge Management Books |
Recommended Reading
Working Knowledge - How organizations manage what they know By Thomas H. Davenport and Laurence Prusak Harvard Business School Press Rembrandts In The Attic By Rivette, K and Kline, D. Harvard Business School Press Competitive Intelligence By Kahaner, L Simon and Schuster Achieving Success through Social Capital: How to tap the hidden Resources in your Personal and Business Networks By Wayne E. Baker Humax Networks The Customer Revolution - How to thrive when customers are in control By Patricia B. Seybold with Ronni T. Marshak and Jeffrey M. Lewis The Customer Revolution |